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Big Save and BrandBack team up to reward shoppers
Pretoria - The Big Save Supermarket, Wholesale and Liquor brand has recently teamed up with BrandBack to reward their shoppers on a daily basis with airtime as a thank you for shopping at their stores.

The excited shoppers have expressed their gratitude to Big Save through Big Save’s Facebook page as well as to management at the various stores.
The innovative technology, driven by BrandBack, enables these excited shoppers to either stand a chance to win daily random rewards or for being the top shopper of the day and week with as much as R150 instant airtime. The airtime amount is up to the Big Save managers to decide on and the airtime is simply sent straight to their cell phones after purchasing at the till.

Tony Ferreira, Big Save’s Operations Director has been instrumental in driving Big Save forward through various innovative technological platforms to continuously benefit the shopper.

“We strive to have the best prices possible for our shoppers at our stores and we run frequent specials, competitions and promotions such as BrandBack to help stretch their means. At Big Save, we always invest in appreciating our customers, especially in the difficult financial times we live in.”

BrandBack is powered by BrandBi Global and gives instant rewards to customers through various packages that can be purchased on their site - www.brandback.co.za. This is available at store level to drive customer loyalty and at supplier level where suppliers can also reward shoppers for purchasing their product. This helps to influence behaviour, essential in the informal sector.

The partnership with BrandBack began when miSlip™ was introduced to Big Save stores, enabling shoppers to manage their slips and expenses through a digital detailed expense management platform. Over 105 000 shoppers have signed up at Big Save and are enjoying the simplicity of either taking a picture of their till slip, uploading it onto the application or simply having the joy of it sent directly from till to their safely guarded online vault. miSlip™ then processes each line item on the slip and breaks down each product for granular insights and management, taking the hassle out of manual data capturing and budgets with its great device friendliness and easy to use export functionalities. miSlip™ has engaged as an exclusive BrandBI partner at till point, enabling the revolution of instant rewards delivered straight to shopper mobile devices. Brandback turns the till slip items into powerful branded data, used to reward shoppers as they purchase. Brandback delivers these rewards in form of real things like Airtime, Data, Cash, Coupons, Vouchers and many other innovations, thus their slogan “Join the Loyalty Revolution!”

Other innovative technology has also been invested in to benefit Big Save’s customers and is about to launch at the Big Save Stores. This ensures that the company stays at the forefront of ground breaking technology.

For more information, please contact Natalie van Blerk at Big Save on natalie@bigsave.co.za

About The Big Save Group
The BIG SAVE group trades in food and liquor across six outlets and one distribution centre allocated in the greater Tshwane area which serves both the Wholesale and Retail market in South Africa. The family business started as Waltloo Wholesalers in 1989. In 1995 the BIG SAVE brand was established and has grown ever since becoming one of Gauteng's most liked grocery providers. Big Save prides itself in offering the best prices across a wide range of brands. Bulk volumes are available to traders, serving the wholesale market, and smaller quantities are available to the retailer. All under one roof.

About BrandBack and miSlip™
The BRANDBI GLOBAL group trades in digital applications that specialize in custom and generic utilities that enables brands and shoppers to send and receive instant rewards based on shopper spending and brand preferences. Thousands of shoppers are enjoying real rewards delivered straight to their devices daily, thanks to BrandBack! BrandBI also offer products like Smartill, which enables selling of airtime, data, electricity and any other products straight from tills with no POS integration required, as well as LiveTill, which is real time online dashboards for analytics on Store and Brand levels.
MISLIP™ manages shopper slips, expenses, budgets, sales and products through digital detailed expense management. Thousands of shoppers have signed up and are enjoying the simplicity of either taking a picture of their till slip, uploading it onto their application or simply having the joy of it sent directly from till to their safely guarded online vault. The hassle of manual data capturing and budgets are a thing of the past and it has never been easier with the great device friendliness and easy to use export functionalities.

Contact details for More Information:
Issued by:
Company:     PelePele Travel & Marketing
Name:           Natalie van Blerk
Title:              Marketing and PR Consultant
For:               The Big Save Group
Email:            Natalie@pelepele.co.za
Cell:               082 805 6643